How DRVN Media Helps Contractors Generate Leads and Grow Their Business
At DRVN Media, we specialize in helping contractors generate leads and grow their businesses through proven digital marketing strategies. Over the years, we’ve fine-tuned our approach to deliver results quickly and consistently. Whether you’re looking to fill your calendar or scale your operations, our services are designed to drive ROI from day one.
From Exclusive Service to a Public Offering
For years, DRVN Media worked exclusively with select clients, ensuring we could consistently deliver exceptional results before scaling our services. Now, we’ve opened our proven system to contractors and local businesses across industries. Whether you’re a remodeling contractor, home builder, landscaper, car detailer, or storage facility owner, our strategies are designed to help you dominate your market and grow your bottom line.
A Proven Strategy in Action: Transformational Success Stories
Altoona Park Storage
When Altoona Park Storage partnered with us, their facility had been struggling for years—never exceeding 50% capacity since opening in 2000. The only advertising they had was a roadside sign, which generated just three leads during peak months.
We implemented a website and Google My Business (GMB) optimization strategy in early 2018. By January, they were generating five leads per month, even in the slow winter season. By summer, their lead volume skyrocketed to over 20 leads monthly. This consistent influx allowed them to expand their facility in 2021, adding three new buildings, all of which filled up within a year.
Today, Altoona Park Storage operates at nearly full capacity and has seen their revenue grow from mid-five figures to mid-six figures—all thanks to their newfound visibility on Google.
Des Moines Car Detail
In 2022, Des Moines Car Detail—a two-person team—approached us with the goal of earning $10,000 per month. We began by optimizing their Google My Business profile. Within a month, they were ranking in the top three for their primary keywords, and we launched a cost-effective Google Ads campaign at just $200 per week.
The results? By September, they were generating $13,000–$15,000 per month. Despite slower winter months, their summer revenue routinely hit low five figures. For a small team, this was a transformational leap.
Why the Google Map Pack Matters
When potential customers search for contractors or services on Google—like “remodeling contractors near me”—the Google Map Pack is the first thing they see. This section is bold, prominent, and trusted by users, making it the single most effective place to drive leads.
Ranking in the top three of the Map Pack can generate 20–60 calls per month, depending on your industry and location. If your business isn’t in this section, you’re likely missing out on the majority of leads.
Our Approach to Generating Leads
1.Google My Business Optimization
We start by optimizing your Google My Business profile to help you rank in the Map Pack. Most clients see a noticeable increase in call volume within 30 days, with calls doubling month over month until they hit the top three.
2.Google Local Services Ads (LSAs)
For fast results, we set up Google LSAs, which guarantee your business is prominently displayed to local searchers. With LSAs, you pay per lead, ensuring cost-effectiveness. These leads are among the hottest you can get—they’re actively searching for your services, and 90% of them are ready to book.
3.Expanding to Other Channels
Once your GMB and LSAs are driving consistent ROI, we introduce additional lead sources like:
•Facebook Ads: Affordable and effective for generating additional leads.
•YouTube Ads: Engaging video campaigns to capture new audiences.
•SEO: Long-term investment for sustainable growth.
•Google ProMax Ads: A scalable pay-per-click solution.
Our Process
•Onboarding: We connect with your GMB profile and any other platforms necessary.
•Quick Wins: Google LSAs are set up to generate leads within the first week.
•GMB Optimization: We work on improving your visibility in the Map Pack to drive high-quality, organic leads.
•Ongoing Growth: Once you see ROI from these efforts, we expand to other strategies to keep your pipeline full.
•Biweekly Reporting: Regular updates keep you informed of your campaign’s performance.
The DRVN Media Difference
At DRVN Media, we know contractors want results, not empty promises. That’s why we focus on fast, measurable ROI while building a foundation for long-term success. Our track record of helping local businesses dominate their markets speaks for itself.
If you’re ready to transform your business, contact us today to schedule a call. Let’s get your phone ringing and your calendar full!